Roles and Responsibilities -
• Responsible for overall marketing activities which includes brand building, media relations and ATL & BTL activities.
• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
• Strong exposure across media buying, developing ad campaigns (creative).
• Prepare and manage monthly, quarterly and annual budgets for the Marketing department
Set, monitor and report on team goals
• Design branding, positioning and pricing strategies
Desired Profile -
- Must be from a Tier-1
- 15+ years of experience into Marketing
- Ideally from the FMCG Industry
- Must have Experience running successful marketing campaigns